Get ready for some unique album promo madness!

  • BossMan Dlow crashes SportsCenter with a ‘Breaking News’ twist.
  • ESPN delivers a lyrical shoutout that had Dlow ecstatic.
  • Dlow’s fan appeal gets him a spot on sports TV.
  • Not all are thrilled with ESPN’s cultural moves.

BossMan Dlow isn’t just releasing a new album; he’s making headlines with a twist. His love for ESPN saw him feature in his own made-up ‘Breaking News’ segment on SportsCenter to announce his upcoming album, Dlow Curry. It’s dropping on December 13, so fans better mark their calendars!

Earlier this year, Dlow had a fan moment when ESPN quoted his song lyrics during a college football game. The quote came from his track ‘PJ’ featuring Lil Baby, which was celebrated on-air by announcer Mark Jones. This unexpected shoutout set the stage for his grand SportsCenter moment.

After catching wind of the ESPN mention, Dlow humorously nudged for a proper invite to the network’s show. He took to social media with a direct request: ‘PUT BIG ZA ON SPORTSCENTER!!’ This cheeky ask made waves, leading to his recent SportsCenter escapade.

@espn

That’s tough @BossMan Dlow 🔥 #bossmandlow #sportscenter #espn

♬ original sound – ESPN

However, Dlow’s SportsCenter collaboration isn’t ESPN’s only brush with hip-hop and controversy. Notably, rap veterans Cam’ron and Ma$e have criticized the network for allegedly copying segments from their sports talk show, It Is What It Is. They called out the network for its use of the term ‘cap,’ which they claim originated from their show. This clash highlighted ESPN’s complicated relationship with the hip-hop community.


BossMan Dlow’s SportsCenter adventure shows the wild connections between sports and music.

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